Best Buy Hearing Aids 2026
Best Buy sells a wide selection of over-the-counter (OTC) hearing aids online and in select stores. Read our expert review to find out which Best Buy hearing aid might be right for you.

- The Jabra Enhance Select 700 was our choice for Best Overall Best Buy Hearing Aid because of its top performance in our testing for comfort, sound quality, and value. It delivers many of the features people expect from prescription devices at a lower price.
- The Best Buy hearing aids in this guide cost between $299–$2,699 per pair before discounts or special offers.
- Best Buy sells over-the-counter hearing aids online and in select retail stores.
- Best Buy may discount some brands, so it can be worth comparing prices before you buy.
NCOA supports everyone’s right to age well. That’s why we test and recommend products we believe can help you live a healthier life. We’ve spent more than 5,000 hours researching hearing aids to give you the most accurate product reviews. To find the best hearing aids, we:
- Consulted with audiologists, hearing instrument specialists, and aging care experts
- Put more than 50 hearing aids through a series of 21 different tests
- Mystery shopped more than 20 brands
- Surveyed hundreds of older adults who use hearing aids
- Interviewed experts on hearing loss
- Sent hearing aids to our friends and family with hearing loss to provide long-term testing notes
- Read thousands of verified customer reviews
We’re constantly testing new hearing aids to give you the most accurate and up-to-date recommendations. Read more about our hearing aid review methodology.
You may already be familiar with the best Costco hearing aids, but Best Buy is another national retailer that offers a solid selection of over-the-counter (OTC) hearing aids. Best Buy began selling hearing aids in 2022 and expanded its selection the following year. Today, shoppers can find Best Buy hearing aids in hundreds of stores and online from brands like Lexie, Eargo, Sennheiser, Jabra, and more. Best Buy's OTC devices can be a convenient option for adults with mild to moderate hearing loss, and they may even be available at a discount.
To create this guide, we tested several of the hearing aids Best Buy carries and compared them for sound quality, comfort, ease of use, battery life, features, and value. We also reviewed expert opinions and feedback from our older adult testers to see how the devices perform in everyday life. This roundup highlights the best hearing aids Best Buy sells today and explains who each model is best for, so you can find the right fit for your hearing needs and budget.

First time getting hearing aids?
Start with an in-person exam with a hearing professional. That can rule out any issues that hearing aids won’t solve (like impacted ear wax).

Over-the-counter hearing aids with high-end features like premium sound, Bluetooth streaming, and audiology support

Excellent sound quality with Bluetooth streaming and easy app-based customization
Our picks for the top Best Buy hearing aids:
- Jabra Enhance Select 700: Best Overall
- Lexie B2 Plus: Best OTC
- Eargo 8: Best Warranty
- Lexie H1: Most Affordable
- Ceretone Beacon: Best Battery Life
Comparing the best hearing aids at Best Buy
| Comparison Features | |||||
|---|---|---|---|---|---|
| Score | 9.8 |
9.5 |
8.7 |
9.8 |
8.4 |
| Trial period | 100 days |
45 days |
45 days |
45 days |
60 days |
| Battery type | Rechargeable |
Rechargeable |
Rechargeable |
Rechargeable |
Rechargeable |
| Bluetooth | Yes, LE |
Yes |
No |
Yes |
Yes |
| Style* | Micro RIC |
RIC |
CIC |
Earbud |
RIC |
*CIC=completely-in-canal; RIC=receiver-in-canal
Our reviews of the top Best Buy hearing aids
Jabra Enhance Select 700: Best Overall
The Jabra Enhance Select 700 earned our top spot because it delivers many of the features you'd expect from prescription devices at a lower price. When you combine its overall value with the convenience of purchasing at Best Buy, this model stands out.

- Jabra review
- Discreet, lightweight micro-RIC design
- Solid speech-in-noise performance
- Tap control for answering phone calls
- Remote adjustments from Jabra’s audiology team
- Cost per pair: $1,995
- Type of hearing aid: Micro RIC
- Rx or OTC: OTC
- Battery type: Rechargeable
- Bluetooth compatible: Yes, Bluetooth LE
- Trial period: 100 days
Pros
- Three years of remote support from hearing care professionals
- Clear, natural sound in many listening environments
- Rechargeable battery with up to 24 hours of use, plus three extra charges in the case
- 100-day risk-free trial
Cons
- Higher price than many other OTC hearing aids
- Auracast works only with select Android devices
- Advanced features may be more than some users need
- Premium accessories, like the Multi Mic+, cost extra
I think too many people feel that using a hearing aid is a sign of old age and incompetence.”
— Respondent from our hearing aid survey of 300 older adults
Lexie B2 Plus: Best OTC
The Lexie B2 Plus had one of the strongest performances in our testing, with clear sound, a comfortable fit, and features like custom programming and Bluetooth streaming. The devices and the Lexie app both earned top praise from our testers.

- Lexie review
- Up to 18 hours of battery life per charge, plus on-the-go charging
- Built-in noise reduction helps make speech easier to hear in busy places
- Bluetooth streaming
- Cost per pair: $999
- Type of hearing aid: RIC
- Rx or OTC: OTC
- Battery type: Rechargeable
- Bluetooth compatible: Yes
- Trial period: 45 days
Pros
- Clear sound powered by Bose technology
- Bluetooth audio streaming
- Smartphone app with customization options
- Charging case with an additional full charge for travel
Cons
- Highest-priced model in the Lexie lineup
- Bluetooth features are not supported by every Android phone
- Many advanced features require the smartphone app
Eargo 8: Best Warranty
The Eargo 8 is a nearly invisible hearing aid that comes with a two-year warranty, double the coverage of most other hearing aids we tested. That extra protection can give buyers added peace of mind.

- Eargo review
- Two-year warranty, twice as long as most hearing aids we tested
- IP68 water- and dust-resistant design for durability
- Noise-canceling technology to help reduce background sounds
- Cost per pair: $2,699
- Type of hearing aid: CIC
- Rx or OTC: OTC
- Battery type: Rechargeable
- Bluetooth compatible: No
- Trial period: 45 days
Pros
- Two-year warranty for longer protection than most competitors
- CIC design is hard to notice
- Clear, dependable sound in many listening situations
- Easy-to-use app for changing volume and settings
Cons
- No Bluetooth streaming for music or phone calls
- Small size can make cleaning and changing parts challenging for some users
- Higher price than many other OTC hearing aids
- Smartphone app required for most controls
Lexie H1: Most Affordable
The Lexie H1 stands out among Best Buy hearing aids for its budget-friendly price. For $299, you get hearing support with solid sound quality and Bluetooth streaming in an earbud-style design.

- Lexie review
- Bluetooth lets you stream music, phone calls, and other audio directly through the hearing buds
- Four listening programs
- Active noise cancellation helps reduce unwanted background sounds
- Cost per pair: $299
- Type of hearing aid: Earbud
- Rx or OTC: OTC
- Battery type: Rechargeable
- Bluetooth compatible: Yes
- Trial period: 45 days
Pros
- Affordable price compared to many OTC hearing aids
- Bluetooth streaming for music, media, and phone calls
- Fast-charging battery case with spare power
- Simple controls and multiple listening modes
Cons
- Earbud-style design is more noticeable than other styles
- Comfort and fit may not work well for everyone
- Battery life drops when streaming audio
- Active noise cancellation can reduce awareness of nearby sounds
Ceretone Beacon: Best Battery Life
The Ceretone Beacon hearing aids offer up to 15 hours of listening on a single charge and up to 60 hours of total listening time with their portable charging case. The Beacon also includes several features not found on every Best Buy hearing aid, including Bluetooth streaming and self-fitting technology.

- Ceretone review
- Self-fitting setup that lets you adjust the hearing aids at home
- Up to 60 hours of on-the-go charging with case
- Four preset listening programs for different environments
- Cost per pair: $1,000
- Type of hearing aid: RIC
- Rx or OTC: OTC
- Battery type: Rechargeable
- Bluetooth compatible: Yes
- Trial period: 60 days
Pros
- Long battery life with a portable charging case
- Simple, easy-to-navigate app
- Strong performance for distance listening
- Bluetooth streaming for calls and music
Cons
- Sound can seem less natural than some higher-end hearing aids
- Background noise control is only average
- Behind-the-ear design is more noticeable than invisible styles
- Sound quality may not meet the needs of users with more complex hearing loss
How we tested hearing aids from Best Buy
At NCOA, our goal is to help older adults find hearing aids that are reliable, affordable, and easy to use. To choose the best Best Buy hearing aids, we started by reviewing the latest research on hearing loss and hearing care. We also worked with audiologists, hearing instrument specialists, and other experts to better understand what makes a hearing aid perform well in everyday life. Their feedback helped us focus on the features that matter most to people with hearing loss.
Next, we looked at thousands of verified customer reviews and listened to real users. We read Best Buy hearing aids reviews from trusted sources to learn what people liked, what problems they had, and whether the hearing aids met their needs over time. We also surveyed older adults to find out which features they use most and what makes hearing aids comfortable and easy to wear. Because we want to lower barriers to hearing care, we focused on hearing aids that are widely available, reasonably priced, and designed for adults with mild to moderate hearing loss.
Finally, we tested the hearing aids sold at Best Buy ourselves. We scored each model on sound quality, comfort, ease of setup, Bluetooth features, mobile apps, battery life, customer support, and overall value. We also compared prices, warranties, and trial periods to see whether each Best Buy hearing aid offered good value for the cost. Our goal was to help shoppers find hearing aids that fit different budgets and lifestyles, whether they are buying during a Best Buy hearing aids sale or at the regular price.
After getting my hearing aids, I was able to hear people talking much better than I had been able to for some time, which was nice and made it much easier to socialize with friends and family.”
— A respondent to our hearing aid survey
Best Buy hearing aids pros and cons
Best Buy hearing aids can be a good option for adults with mild to moderate hearing loss who want an OTC device. Before you buy, think about your hearing needs, the features you want, and your budget. If your hearing loss is severe or you have never had your hearing tested, a hearing professional can help you decide whether prescription hearing aids are a better fit.
Pros
- Available both online and in Best Buy stores
- Easy to compare hearing aids at Best Buy by brand, style, price, and features
- Wide range of prices to fit different budgets
- Many models include Bluetooth, rechargeable batteries, and smartphone apps
- You can see and handle many models before buying in a store
- Sales and promotions, including a Best Buy hearing aids sale, may help lower the cost
- Return policies give you time to decide if the hearing aids are a good fit
Cons
- Only sells OTC hearing aids, which are made for mild to moderate hearing loss
- People with severe hearing loss usually need prescription hearing aids
- Staff can answer basic product questions but are not hearing care professionals
- Selection may be more limited than what you’ll find through an audiology clinic
- Setup and fitting are mostly done by the user
How to buy hearing aids at Best Buy
When shopping for Best Buy hearing aids, you have two options: shop online or visit a brick-and-mortar store. The retailer carries several brands of over-the-counter (OTC) hearing aids for adults with mild to moderate hearing loss. Shopping online makes it easy to compare hearing aids at Best Buy using filters for brand, style, price, Bluetooth connectivity, rechargeable batteries, and other features. If you prefer to see a device before you buy it, visiting a Best Buy store lets you hold different models, compare their size and fit, and ask questions before making a decision. It's also worth checking for a Best Buy hearing aids sale, since prices can change throughout the year.

Just under 3% of older adults we surveyed bought their hearing aids from a big box retailer.1 Many may not know places like Best Buy sell hearing aids.
Before you buy any OTC hearing aid at Best Buy, experts recommend getting a hearing test from an audiologist or other hearing professional. OTC hearing aids are only made for adults with mild to moderate hearing loss. A hearing exam can help rule out problems that hearing aids cannot fix, such as a buildup of earwax or another medical condition. If your hearing loss is more severe, a hearing professional can help you find prescription hearing aids that better match your needs.
As you compare the hearing aids Best Buy sells, look beyond the price. Think about the features that matter most to you, such as rechargeable batteries, Bluetooth streaming, or easy-to-use controls. Reading Best Buy hearing aids reviews can also give you a better idea of how each model performs in everyday life. Finally, check the return policy before you buy. We recommend choosing hearing aids with at least a 45-day trial period so you have enough time to wear them in different settings and decide if they're the right fit. For more useful shopping information, see our hearing aids buyer's guide.
Best Buy hearing aid costs
The Best Buy hearing aids in this guide cost between $299–$2,699 per pair before discounts or special offers. The store carries several over-the-counter (OTC) brands designed for adults with mild to moderate hearing loss. Many models come with a charging case or other accessories. Best Buy sometimes runs sales on select devices, so you may find a lower price during a Best Buy hearing aids sale. For instance, the Lexie B2 Plus was $100 less expensive at the time of publication.
OTC hearing aids are not the right choice for everyone—they are only intended for people with mild to moderate hearing loss. If you have not had your hearing tested by a hearing professional, that should be your first step before buying any Best Buy hearing aid. A hearing test can help you understand your hearing needs and whether an OTC device is a good fit or whether you need prescription hearing aids instead.
Compared to prescription hearing aids, hearing aids at Best Buy generally cost much less. The cost of a traditional pair of hearing aids was $3,690 in 2023.2 Prescription devices are custom fit to your ears and programmed for your specific hearing loss, which is one reason they cost more. OTC Best Buy hearing aids are more affordable because you set them up yourself.
The final price depends on the brand, features, and included services. Hearing aids with Bluetooth, rechargeable batteries, or advanced sound settings usually cost more than basic models. Even so, many hearing aids Best Buy sells offer solid sound quality at a lower price than prescription devices. Reading Best Buy hearing aids reviews can also help you compare features and choose the model that best fits your needs and budget.
Comparing the costs of Best Buy hearing aids
| Comparison Features | Jabra Enhance Select 700 ![]() |
Lexie B2 Plus ![]() |
Eargo 8 ![]() |
Lexie H1 ![]() |
Ceretone Beacon |
|---|---|---|---|---|---|
| Price per pair* | $1,995 |
$899 |
$2,699 |
$299 |
$599 |
*Prices are as of 2026 and may vary depending on discounts and promotions
Frequently asked questions
Does Best Buy sell hearing aids?
Yes, Best Buy sells several brands of OTC hearing aids online and in many retail stores. These devices are suited for adults with mild to moderate hearing loss.
Is Costco or Best Buy a better place to buy hearing aids?
Each store serves different needs. Costco sells prescription hearing aids and includes in-store hearing services. Best Buy hearing aids are over-the-counter devices you can purchase without an appointment if you have mild to moderate hearing loss.
How much are hearing aids at Best Buy?
Most hearing aids at Best Buy cost between about $299–$2,699 per pair before discounts. Prices vary based on the brand, features, and whether there is a Best Buy hearing aids sale.
Can you get a hearing test at Best Buy?
Best Buy does not offer in-store hearing tests. If you have not had your hearing checked, experts recommend seeing an audiologist or other hearing professional before buying a hearing aid at Best Buy—especially to confirm whether an OTC device is right for your level of hearing loss.
Questions? Email us at reviewsteam@ncoa.org.




