If you’re noticing hair loss as you age, you’re not alone. After age 65, 37% of women experience noticeable hair loss.

Although hair loss in women is common, that doesn’t make losing your hair any less distressing. Hair is a central part of identity for many women, and losing your hair can affect your mental health. The American Hair Loss Association reports that women who lose their hair can also lose their confidence and self-esteem.¹ They may struggle with their overall sense of self, avoid social situations, and be afraid of judgment and ridicule. A 2022 study found that Female Pattern Hair Loss (FPHL) was a source of chronic stress. Women in the study with FPHL were at a high risk of developing anxiety and depression.² 

Hair loss treatments promote new hair growth for fuller-looking hair. These treatments are available as oral capsules, topical serums, shampoos, supplements, and more. We tested popular treatments and included our top picks for the best hair loss treatments for women in 2025. We’ve included details about our testing process, how each product performed, and advice from medical experts to help you find the treatment that’s best for you. 

Our Top Pick

Hers

Best Overall

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• Free medical assessment 
• Wide range of hair loss solutions available

• Provides 24/7 support

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Our picks for the best hair loss treatments for women in 2025

Hers: Best Overall

Nutrafol: Best Supplement

Happy Head: Best Shampoo

Ro: Best Topical Treatment

Compare the best hair loss treatments for women in 2025

Our reviews of the best hair loss treatments for women

Hers: Best Overall

The Hers Triple Threat Shampoo is our top pick for the best hair loss treatment for women because of its ease of use and the company’s overall quality. Hers has been in business for seven years. It offers cruelty-free, vegan topical and oral treatments. Subscribers get free unlimited messaging with Hers medical professionals. This feature makes it easy to ask questions and make sure your treatment choice is right for you.

Our Top Pick

Hers

Best Overall

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• Active Ingredients: Biotin, saw palmetto, pumpkin seed oil
• Treatment type: Topical

• Billing cycle: Two, four, or six months

Hers hair features

• Prescription treatments: serum, chewable, and oral pills
• Over-the-counter (OTC) shampoos, conditioners, serum, foam and supplements available
• Free delivery and 24/7 support for subscribers

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Why we chose Hers as Best Overall

Hers, as a brand, hit many of our targets: A wide variety of treatment types, subscription plans, and solid medical support throughout your treatment experience. While we are testing several products from the brand, like their topical foam and biotin gummies, first up was their shampoo and conditioner set. We’ll be updating this story as our testers complete further product testing.

The Hers Triple Threat Shampoo helps prevent excess shedding while strengthening and moisturizing hair. It helps wash away excess sebum, an oil that can shrink hair follicles and contribute to hair loss. The instructions are easy to follow. Simply use the shampoo as part of your regular washing routine. You’ll need to leave it on your scalp for one minute before rinsing. 

Hers Triple Threat shampoo and conditioner contains several ingredients to support hair growth. We appreciate that each active ingredient addresses a distinct cause of hair loss, enabling the products to effectively treat a wide range of hair loss concerns. Biotin is a vitamin (B7), and lacking biotin is shown to cause poor hair and nail growth.³  Saw palmetto is a plant-based extract. Several studies show it to increase hair quality, density, and hair count.⁴ 

And pumpkin seed oil contains fatty acids, antioxidants, and anti-inflammatory properties. These qualities are shown to prevent the slowing of hair growth related to testosterone.⁵

Not only is it easy to use, it’s also easy to order. You can purchase a single bottle or opt for a two-, four-, or six-month subscription. 

Hers pros and cons

Our testing experience with Hers

The Hers Triple Threat Shampoo performed well during our testing. “The instructions are pretty easy to follow,” said one tester. “I made sure my entire hair was wet and then lathered the product thoroughly from scalp to ends.” Testers noted that the Napa Rose scent actually came across in their hair, unlike some products that instantly smell like nothing once you’re out of the shower. The scent was fresh and clean—not overpowering.

Another tester was impressed with the shampoo and noted that it did a good job of cleaning her hair. She has thin hair and hopes that the shampoo will help it grow faster and thicker. “After washing I blow dried my hair and it felt clean without any residue,” she said. She noticed the shampoo didn’t weigh down her hair at all. She didn’t experience any tingling or burning, and the shampoo lathered well. The biggest downside was the small bottle size, so the tester tried to use a quarter-size amount per wash. 

The Hers customer experience

• Warranty and trial period: None
• Financing: No
• Customer service: Hers subscribers receive unlimited messaging with customer service and medical professionals. The customer service team responds to messages within 24 hours. If you’re not yet a subscriber, you can reach customer service by submitting a message online; the response time for online messages is 24 to 72 hours. 

Nutrafol: Best Supplement

The Nutrafol Hair Growth Nutraceutical is a drug-free vitamin and mineral supplement. Its formula is designed to support thicker, stronger hair growth and less shedding. These capsules are meant to be taken just once a day, so it’s easy to keep up with the schedule. Nutrafol also offers flexibility, with subscription options available for one, three, and six months. We found it easy to reach Nutrafol’s customer service team with any questions. 

Nutrafol

Best Supplement

(800) 454-3320

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• Active Ingredients: A blend unique to Nutrafol, composed of ashwagandha, saw palmetto, vitamin E, marine collagen peptides, curcumin, and more
• Treatment type: Capsule

• Billing cycle: One, three, or six months

Nutrafol features

• Over-the-counter (OTC) shampoos, conditioners, serum, scalp mask, and supplements available
• Free shipping, wellness coaching with a naturopathic doctor, and 24/7 support for subscribers
• No prescription required

(800) 454-3320

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Why we chose Nutrafol as Best Supplement

Nutrafol is our top pick for the “Best Hair Loss Supplement for Women.” These drug-free vitamin and mineral capsules require no prescription. Still, Nutrafol offers a consultation with their naturopathic doctors to ensure you choose the right treatment for your needs. Subscribers can continue to communicate with doctors at no additional cost, which is particularly helpful if you need to adjust your treatment. 

Our testers found it easy to follow the dosage instructions. And the capsules are designed to be taken just once a day for convenience. The capsules are large, so they may not be a good option for anyone who has difficulty swallowing pills. 

Since Nutrafol offers a wide range of products, this company may be a great choice if you want to select several complementary treatments for more hair loss support. Our testers also tried out other Nutrafol products, including their hair serum and conditioner, and were pleased with them. All testers noted that they would be happy to continue using the products for longer-term testing.

Nutrafol pros and cons

Our testing experience with Nutrafol

Nutrafol’s instructions said to take one capsule, once a day with food and water, so this treatment is an easy addition to your routine. The packaging looked and felt like high quality, and the bottle is thick, sturdy, and visually appealing. “As part of the treatment I was recommended, I received the Nutrafol Hair Growth Nutraceutical along with their Hairbiotic supplement, priced at $98 per month,” stated one tester. But, as the product recommendations are based on each person’s needs, your treatment plan may be different.

While our testers were able to take the Nutraceutical capsules, their size may be an issue if you have difficulty swallowing pills. “The capsules are quite large and have an unpleasant smell and taste, which could make them difficult to take consistently,” said a tester. 

Since this supplement contains fish, it’s also not suitable for vegetarians, vegans, or anyone with a fish allergy. Nutrafol does offer a vegan supplement option, so make sure to look for that if that’s part of your dietary requirements.

The Nutrafol customer experience

• Warranty and trial period: Nutrafol doesn’t offer a warranty or money-back guarantee, but it will issue a refund for unopened items within 30 days of purchase. Nutrafol doesn’t offer a trial period. 
• Financing: No
• Customer service: If you need additional assistance, you can visit the Nutrafol customer support page. You can reach customer support by phone or text. A chatbot is also available Monday through Friday from 9 a.m. ET through 7 p.m. ET. 
• Phone: Call or text 800-454-3320
• Email: support@nutrafol.com

Subscribers also have access to Nutrafol’s naturopathic doctors, so it’s easy to check in and make sure your hair loss treatment is the right option for you over time. 

Happy Head: Best Shampoo

Formulated by dermatologists, the Happy Head Hair Thickening Shampoo helps promote hair growth for thicker, healthier-looking hair. It’s our top pick for the best shampoo due to its pleasant scent, ease of use, and excellent lather. This shampoo is also safe for use on colored hair and is free of harmful sulfates and parabens.

Happy Head

Best Shampoo

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• Active Ingredients: Argan oil, biotin, collagen, keratin, saw palmetto
• Treatment type: Topical

• Billing cycle: Monthly

Happy Head features

• Prescription treatments: serum, gel, and oral pills
• Over-the-counter (OTC) shampoos, conditioners, supplements, and scalp rollers available
• Free delivery and ongoing support for subscribers

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Why we chose Happy Head as Best Shampoo

Happy Head is our top pick as the best shampoo because it’s pleasant and easy to use. “I really liked the smell of the product,” one tester said of the shampoo’s citrus scent. She was also pleased with the fact that it lathered well. She experienced no tingling or burning, and the shampoo appeared to preserve her hair’s regular texture. “After my hair was dry, it seemed bouncy and fluffy as normal,” she said.

The shampoo is easy to use and requires no special steps or leave-in time. The instructions state to apply two to four pumps to wet hair and then gently massage it in before rinsing thoroughly. It’s safe for colored hair, and the shampoo is cruelty-free and contains no parabens or sulfates, so it’s suitable for many hair types. Happy Head suggests pairing it with their Thickening Conditioner. 

We like that Happy Head offers subscribers a free consultation with a board-certified dermatologist, and ongoing support and formula adjustments. Users can easily change their subscription if treatment needs change. 

Happy Head pros and cons

Our testing experience with Happy Head Shampoo 

Our testers were very impressed with Happy Head Hair Thickening Shampoo and struggled to find anything negative to say about the product. One tester mentioned that she thought the pump on the bottle was a nice touch. “I thought it lathered really well,” she said of applying the shampoo to her wet hair. “It would start to dry up and the bubbles would stop, but then I would just add more water to the area and it would start foaming up.” She recommends making sure you use lots of water with the shampoo for the best results. 

The reduced bubbles are likely from the shampoo’s sulfate-free formula. One tester noted that she felt the Happy Head shampoo thoroughly cleaned hair and could be used alone. She also really liked the citrus smell. 

The Happy Head customer experience

• Warranty and trial period: Happy Head provides a six-month money-back guarantee. The guarantee applies only to the product that you’ve most recently ordered, so you won’t receive money back for all of the products that you’ve ordered or used during the six months. 
• Financing: No
• Customer service: If you need additional assistance, you can visit the Happy Head customer support page. You can submit a help request online, use the chat function, or text or call Happy Head. 

Ro Hair Solution Rx: Best Topical Treatment

The Ro Hair Solution Rx is a topical prescription medication to promote increased blood flow, increased hair follicle size, and hair regrowth. It’s our top pick for the best topical treatment because it’s easy to use, and we found that just a small amount of the serum goes a long way. Ro subscribers get unlimited access to their medical professionals, so you’ll have plenty of opportunities to ask any questions or tailor your treatment. 

Ro Hair Solution Rx

Best Topical Treatment

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• Active Ingredients: Minoxidil 5%, tretinoin 0.025%, melatonin 0.1%
• Treatment type: Topical Serum

• Billing cycle: Monthly, or every three months

Ro Hair Solutions Rx features

• Prescription treatments: serum, gel, and oral pills
• Over-the-counter (OTC) shampoos, conditioners, supplements, and scalp rollers available
• Free delivery and ongoing support for subscribers

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Why we chose Ro Hair Solution Rx as Best Topical Treatment

We chose the Ro Hair Solution Rx as the best topical treatment because it is easy to use, lasts a long time, and the company offers ongoing support. One tester spoke about how the included dropper worked well, and just a little bit of the serum provided plenty of coverage. “The oil is light and spreads well into your scalp, so I think this bottle will last awhile for me,” she said. She also found that the serum added shine to her hair.

Ro offers several hair treatments, and subscribers have free and ongoing access to their medical professionals. Users can easily ask questions or get help with their changing hair loss needs. Shipping is free, and you can choose from monthly or three-month subscriptions for options that work for your schedule and budget.  

We like Roman’s monthly subscription option, instead of the standard three-month plan. Extra payment options allow for more flexibility if you have a tight budget. Though the product is called “Extra Strength,” the active ingredient is a standard dosage. You’ll find 5% minoxidil in Rogain and Hims serums, too.

Ro Hair Solutions Rx pros and cons

Our testing experience with Ro Hair Solution Rx

Our testers were impressed with the Ro Hair Solution Rx. It features a glass frosted bottle and a white dropper, allowing for precise application. The serum is thin, and our testers found it was very easy to spread. ”The smell of the product was more of an alcohol or peroxide smell,” one tester said. “I didn’t feel like it was overpowering, and it wasn’t something I would normally notice.” 

Applying the product was easy. Still, some people may have difficulty with the recommended twice-a-day applications. One tester found the serum gave their hair a greasy look, which made her less inclined to use it in the mornings. 

Our testing experience with Ro Hair Solution Rx

Our testers were impressed with the Ro Hair Solution Rx. It features a glass frosted bottle and a white dropper, allowing for precise application. The serum is thin, and our testers found it was very easy to spread. ”The smell of the product was more of an alcohol or peroxide smell,” one tester said. “I didn’t feel like it was overpowering, and it wasn’t something I would normally notice.” 

Applying the product was easy. Still, some people may have difficulty with the recommended twice-a-day applications. One tester found the serum gave their hair a greasy look, which made her less inclined to use it in the mornings. 

The Ro customer experience

• Warranty and trial period: Ro doesn’t provide warranties or refunds and states that all sales are final. 
• Financing: No

Customer service: No customer service contact information is published on the website. You will need an account to access the customer support page. Ro subscribers receive free and unlimited follow-ups with their medical professionals, so you can discuss their products and dosages.

What causes hair loss in women?

There are several common causes of hair loss in women. Madeleine Herman, MD, of Ascent Hair Houston, explained that androgenetic alopecia, also called female pattern hair loss, may cause hair to slowly thin all over the scalp, especially at the part line. “Unlike male pattern hair loss, the hairline doesn’t usually recede,” said Dr. Herman. This type of hair loss may be inherited, and some women experience it as a natural part of aging, especially during menopause. 

According to Dr. Herman, low thyroid hormone levels may cause thinner, more brittle hair. Nutritional deficiencies, like low iron, zinc, vitamin D, and protein levels, can also impact hair growth. Medical conditions, like diabetes, cancer, or medication, may contribute to hair loss. Stress can also play a role. 

Most common types of hair loss for women

Board-Certified New York City Cosmetic Dermatologist Michele Green, MD, explained that androgenetic alopecia is the most common form of hair loss in both women and men. Men with the condition experience hair loss as a receding hairline and balding at the crown. While women typically experience a widening part, followed by hair loss from the top of the head, or an overall thinning of the hair.

“Like male pattern baldness, female pattern baldness is also thought to result from imbalances in androgen hormones,” Dr. Green explained. “There may also be a genetic component to this type of hair loss.”

Women can also experience alopecia areata, an autoimmune condition. According to Dr. Green, the body’s immune system attacks healthy hair follicles and causes patchy hair loss, appearing as circular bald patches on the scalp. 

“Telogen effluvium is a common type of hair loss that occurs when many of the hairs in the growing phase enter the resting phase before entering the shedding phase all at the same time, leading to increased, diffuse shedding,” Dr. Green said. “Telogen effluvium is often temporary and can be caused by factors like emotional or psychological stress, diet, pregnancy, illness, surgery, hormone changes, and even some medications. The condition will resolve without treatment.” 

According to Dr. Herman, women may experience traction alopecia, which is hair loss caused by hairstyles that pull on the scalp. For example, tight braids or heavy extensions can create prolonged or repetitive tension. The stress on the hair follicles can cause hair breakage, thinning, and even permanent hair loss. This condition is more common in women than in men, likely because of the differences in men’s and women’s hairstyles. 

How to choose a treatment option

Many hair loss treatments are available for women. We’ve highlighted some of the most common and best hair loss products for women. 

• Minoxidil: Minoxidil is available in oral and topical form. The oral form is used off-label to treat hair loss, helping to fortify hair follicles, explained Dr. Green. “Topical minoxidil, commonly known as Rogaine, is an FDA-approved hair loss treatment available in both foam and solution forms,” she said. “Minoxidil shortens the telogen (resting) phase of the hair growth cycle, pushing it into the anagen (active) phase.”
• Finasteride: Oral finasteride helps reduce the impact of hormones on hair follicles. “However, finasteride should not be used by women who are pregnant or planning to become pregnant, as it may cause congenital disabilities,” said Dr. Green. 
• PRP: Platelet-rich plasma (PRP) uses stem cell technology to stop thinning and promote regrowth. PRP is suitable for men and women. “The treatment is autologous, meaning it harnesses the patient's own blood to rejuvenate the hair,” said Dr. Green. “The platelets in the PRP contain the proteins needed to accelerate the tissue healing and regeneration rate within inactive hair follicles.”
• Spironolactone: Spironolactone is an oral treatment. It’s often prescribed for women dealing with adult acne and hair loss. “It helps regulate hormones and is particularly beneficial for female patients experiencing hair loss related to polycystic ovary syndrome (PCOS),” Dr. Green explained. 
• Contraceptives: Oral contraceptives can help regulate hormones that may cause hair thinning and loss. “Low-androgen birth control pills can help stabilize hormones and promote a longer anagen phase of hair growth, resulting in increased hair production and a reduction in hair loss and thinning overall,” said Dr. Green. 

Dr. Herman explained that most medical professionals will want to determine the cause of your hair loss to tailor the treatment to your specific needs. “Some patients need additional tests, such as their thyroid hormone levels tested, or treatments such as hormone replacement therapy,” she said. 

She recommends looking for a hair loss product with clinically proven ingredients, FDA approval, and transparency about the ingredients and how the product works. She recommends avoiding products without scientific backing or those making claims that seem too good to be true, such as promising instant hair growth. It’s also best to avoid any products containing unlabeled ingredients or mystery blends of ingredients. 

“Some hair products may contain irritating ingredients, such as alcohol, sulfates, parabens, and fragrances,” said Dr. Green. These ingredients are irritants and can cause dryness and inflammation. They can even potentially make hair loss worse. “It is always advisable to conduct a patch test on a small area of your scalp to ensure you do not have any adverse reactions to the product,” she said. 

Frequently asked questions

Questions? Email us at reviewsteam@ncoa.org.

Sources

1. American Hair Loss Association. Women’s Hair Loss. May 8, 2024. Found on the internet at https://www.americanhairloss.org/womens-hair-loss/
2. Mohamed, N. E., et al. Female pattern hair loss and negative psychological impact: Possible role of Brain-derived Neurotrophic Factor (BDNF). Dermatology Practical & Conceptual. July 1, 2023. Found on the internet at https://pmc.ncbi.nlm.nih.gov/articles/PMC10412050/
3. Trüeb, R. Serum biotin levels in women complaining of hair loss. International Journal of Trichology. June 8, 2016. Found on the internet at  https://pmc.ncbi.nlm.nih.gov/articles/PMC4989391/
4. Evron, E.,  et al.  Natural hair supplement: friend or foe? Saw Palmetto, a Systematic review in Alopecia. Skin Appendage Disorders. Aug. 23, 2020. Found on the internet at: https://pmc.ncbi.nlm.nih.gov/articles/PMC7706486/
5. Hajhashemi, V., Rajabi, P., & Mardani, M. Beneficial effects of pumpkin seed oil as a topical hair growth promoting agent in a mice model. DOAJ (DOAJ: Directory of Open Access Journals). December 2019. Found on the internet at https://pmc.ncbi.nlm.nih.gov/articles/PMC6823528/
6. American Academy of Dermatology Association. Hair loss: Diagnosis and treatment. Found on the internet at https://www.aad.org/public/diseases/hair-loss/treatment/diagnosis-treat
7. Rinaldi, F., et al. The Menopausal Transition: Is the Hair Follicle “Going through Menopause”? Biomedicines. Nov. 14, 2023. Found on the internet at https://pmc.ncbi.nlm.nih.gov/articles/PMC10669803/