Social Media 101: A How-To Guide
10 min read
Social media makes it easy to:
- Increase your brand awareness and website traffic
- Share educational information
- Connect with your community and build relationships
- Highlight your organization’s events and work
Our brief Social Media 101-To Guide equips you to start and manage your social media presence. If you're already a social media pro, you might find a few tips and tricks to bolster your online presence.
The guide breaks down social media posting into four easy-to-follow steps and gives clear examples.
Final takeaways and best practices
- More isn’t always better—overposting can hurt you just as much as not posting
- Quality and variety of content matters
- Consistency is key
- Get to know platform specific algorithms and embrace platform specific search engine optimization (SEO) practices • Have fun and be creative!
