Media Toolkit

Spread the word about falls prevention in your community

This Media Toolkit is for use by state and local partners of the State Coalitions on Fall Prevention Workgroup. If you are not a partner, please contact for use in your efforts.

To get the attention of your local media, personalize these materials for your state and community. Insert your state/local facts, coalition name, and contact information in the highlighted blanks. Try to keep each piece short—no more than two pages.

Media Resources

Media Outreach Tip Sheet

Learn how to reach out to local media (print, TV, radio, online) and social media, and how to get your event listed in local event guides.

Media Alert

Use this template to attract media to attend your event.

Press Release

Personalize this release and send it to your local media to boost awareness.

Sample Social Media Messages

Sample social media messages to promote Falls Prevention Awareness Day 2019.

Sample Social Media Images

Use these social media images to promote Falls Prevention Awareness Day 2019.

National Fact Sheet

Share this document with national level statistics and a summary of NCOA’s work on falls prevention.

Video Testimonials

Share testimonials of older adults from Maine and Wisconsin who have benefited from falls prevention programs.

Falls Prevention Photos and Stories

Share these testimonials and photos of falls prevention program participants.

Consent Form

Use this form to get approval from participants to share their stories, quotes, photographs, or recordings with NCOA.


6 Steps to Prevent a Fall Infographic

View and share this infographic that outlines 6 easy steps older adults can take to prevent a fall.

Debunking the Myths of Older Adult Falls

Print and share this article with older adults and caregivers.

6 Steps to Protect Your Older Loved One from a Fall

Print and share this tip sheet at your falls prevention event.

Osteoporosis and Fall Prevention

Share this one-page handout on the link between fall-related injuries and osteoporosis.

Documents listed in Resources may require Adobe Acrobat Reader to view.