This Media Toolkit is for use by state and local partners of the State Coalitions on Fall Prevention Workgroup. If you are not a partner, please contact firstname.lastname@example.org for use in your efforts.
To get the attention of your local media, personalize these materials for your state and community. Insert your state/local facts, coalition name, and contact information in the highlighted blanks. Try to keep each piece short—no more than two pages.
The 2017 theme is 10 Years Standing Together to Prevent Falls and the official social media hashtag for this year’s event is #FPAD2017.
Learn how to reach out to local media (print, TV, radio, online) and how to get your event listed in local event guides.
Use this template to attract media to attend your event.
Personalize this release and send it to your local media to boost awareness.
Sample social media messages to promote Falls Free awareness and Falls Prevention Awareness Day.
Share this link with media outlets so they can directly download a variety of FPAD outreach materials for news stories, such as the 6 Steps to Prevent a Fall video and falls prevention infographics.
Share this document with national level statistics and a summary of NCOA’s work on falls prevention.
Falls Prevention Photos and Stories
Use this template to get approval from participants to use their stories, quotes, photographs, or recordings in your promotion efforts.
View and share this infographic that outlines 6 easy steps older adults can take to prevent a fall.
Print and share this article with older adults and caregivers.
Print and share this tip sheet at your falls prevention event.
Share this one-page handout on the link between fall-related injuries and osteoporosis.
Warning: Some resources are large files that may take a long time to download.
Documents listed in Resources may require Adobe Acrobat Reader to view.