Resources

Sample Press List Template

This Excel spreadsheet can be used to build your own press list to conduct media outreach and keep track of which reporters you pitch.

Facebook Ad Data Template

Use this template to measure the different costs of Facebook ads in generating leads to your organization.

Facebook Ad Lead Report Template

If your organization decides to use paid Facebook advertising to generate “leads”, you may wish to have a way to record your follow-up with these leads.

Facebook Ad Creative Template

This Excel spreadsheet, developed for the Center for Benefits Access by M+R, is designed to help organizations that are creating Facebook ads.