Key Takeaways

  • Each year, on the first day of Fall, the National Council on Aging (NCOA) and its Falls Free® Initiative turns a spotlight on falls prevention among older adults. 

  • Falls Prevention Awareness Week reaches millions of older adults across the country with a simple message: You can take steps to prevent a fall.

  • See the impact of falls prevention campaigns across the country.

Falls Prevention Awareness Week 2020 Impact Report

In a year impacted by the COVID-19 pandemic, partners in 36 states spread the word to over 370 million about the importance of falls prevention through traditional media, new media, and community outreach. NCOA also launched the Falls Free CheckUp, a digital screening tool modeled after the 12-question screener included in the Centers for Disease Control and Prevention Stopping Elderly Accidents, Deaths and Injuries (STEADI) Stay Independent brochure. Over 4,000 users completed the tool and received a copy of their personalized results sent to their email.

Falls Prevention Awareness Day 2019 Impact Report

The 12th Annual Falls Prevention Awareness Day engaged organizations in 49 states and reached 300 million people with messages about preventing falls through social media, grass roots education, advocacy, and media. 

Falls Prevention Awareness Day 2018 Impact Report

The 11th Annual Falls Prevention Awareness Day was observed by 43 states and the District of Columbia. National awareness and media efforts collectively reached 154.7 million individuals through national, state and local press releases, Twitter, Facebook, and more. At the state and community level, the State Falls Prevention Coalitions members reached 2.5 million individuals through fall risk screenings, participation in community-based falls prevention programs, and public awareness events.