Informational Focus Group: Marketing
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Informational Focus Group: Marketing

December 31, 2007

This webinar, presented by John Beilenson of Strategic Communication and Planning, covered the preliminary results of NCOA's research on effective CDSMP marketing techniques.  Participants included invited AoA grantees.  They were given the opportunity to critique some new proposed templates for marketing materials that will be made available for use by state and local aging agencies, and other CDSMP providers.



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